About?the?Interpublic?Group?in?China
?
In?the?fast-changing,?challenging?China?market,?clients?seek?the?very?best?team?–?connected?across?all?marketing?and?communications?disciplines.?The?Interpublic?Group?(IPG)?delivers?a?unique?platform?of?multidimensional?thinking,?world-class?and?China-specific?expertise,?and?excellence?in?execution?that?is?aligned?to?our?client’s?business?strategy.?IPG?includes?best-of-class?businesses,?best?practices?performance?and?results-driven?measurability?in?virtually?every?marketing?area,?from?public?relations?and?advertising?to?mobile?and?search-engine?marketing.?The?Group?has?over?43,000?employees?working?in?offices?in?more?than?100?countries?around?the?world.
?To?learn?more?visit?www.interpublic.com.
?
In?2003?Interpublic?realigned?a?number?of?its?agencies?to?strengthen?individual?brands,?foster?collaboration?across?agencies?and?take?advantage?of?operating?efficiencies?through?the?implementation?of?a?shared?services?model.?In?addition,?the?aligned?brands?share?services?in?the?areas?of?human?resources,?finance?and?administration?and?information?technology?in?China.
?
1.?????FutureBrand
?
FutureBrand?is?a?global?brand?consulting?firm?offering?a?full?range?of?strategy,?design,?naming,?launch?and?implementation?services?in?seven?areas?–?Corporate?Branding,?Packaging,?Digital?Branding,?Brand?Valuation?and?Measurement,?Employee?Communications,?New?Product?Innovation,?and?Brand?Implementation.??FutureBrand?is?focused?on?key?client?industries?including?technology?and?communications,?consumer?products,?financial?and?professional?services,?travel?and?hospitality,?automotive,?media?and?entertainment,?healthcare,?energy?and?retail.
See?www.futurebrand.com.
?
2.?????GolinHarris
?
GolinHarris?is?a?full-service?public?relations?firm?devoted?to?building?clients?brands?and?businesses?through?strong,?long-term?relationships?by?building?trust.??Trust?helps?build?confidence,?commitment?and?loyalty?with?customers,?partners?and?employees.??For?more?than?40?years,?the?firm?has?developed?long-term?partnerships?with?some?of?the?best-known?and?most-trusted?brand?names?and?companies?in?the?world,?including:?McDonalds,?Toyota,?Dole,?Reckitt?Benckiser,?Sprint,?Wm.?Wrigley?Jr.?Company,?Kellogg’s,?Cotton?Council?International,?Florida?Department?of?Citrus?and?Nintendo.
?See?www.golinharris.com.
?
3.?????Jack?Morton
?
As?the?world’s?leading?experiential?brand?communications?agency,?Jack?Morton?Worldwide?conceives?and?executes?live?events,?training,?digital?media,?exhibits?and?3-D?environments?that?build?brand?advocacy?with?employees?and?customers.??Jack?Morton’s?client?base?extends?across?many?industries,?with?significant?presence?in?pharmaceuticals,?banking?and?financial?services,?personal?products,?computers,?telecommunications,?automotive?and?entertainment.??Key?relationships?include?IBM,?General?Motors,?Bank?of?America,?Pfizer,?the?Home?Depot,?McDonald’s?and?Microsoft.
?See?www.jackmorton.com.
?
4.?????Octagon
?
Octagon?is?a?worldwide?leader?in?Sponsorship?&?Experiential?Marketing?and?employs?over?800?people?in?60?offices?in?22?countries.?Part?of?the?Interpublic?Group?of?Companies,?Octagon?specializes?in?creating?dynamic?marketing?programs?in?Sports,?Music?&?Entertainment.?Put?simply,?we?build?brands?through?peoples?passion.?As?part?of?the?Octagon?Group,?we?offer?a?variety?of?specific?services?including?Sponsorship?Consultancy?&?Event?Creation?plus?Athletes?&?Personalities.
See?www.octagon.com
?
?
5.?????Weber?Shandwick
Weber?Shandwick?is?the?world’s?leading?communications?agency.?We?become?the?best?by?having?the?best?people.?It?attracts?and?retains?the?most?devoting?and?brightest?staff.?Industry?leaders?and?pioneering?professionals?are?drawn?to?Weber?Shandwick’s?diverse?practice?areas,?award-winning?cases,?and?strong?client?relationships?such?as?those?with?MasterCard,?GE,?Texas?Instruments,?Siemens?and?many?others.?Weber?Shandwick?has?also?served?government?clients?including?Beijing?Olympic?Bidding?Committee,?Shanghai?Expo?Bidding?Office,?Bureau?of?Shanghai?World?Expo?Coordination,?Shanghai?Information?Office,?etc.
Weber?Shandwick?offers?global?career?opportunities?in?every?practice?area?ranging?from?technology,?healthcare,?public?affairs,?consumer?and?corporate.?We?have?global?exchange?program,?outstanding?staff?reward?program,?and?many?other?staff?retention?program.?In?addition?to?providing?permanent?career?opportunities?within?our?business,?it?is?possible?to?gain?an?insight?into?agency?life?through?Internship.?Leading?universities?in?China?have?been?sending?journalism?related?students?to?Weber?Shandwick?for?internship.?We?offer?ongoing?learning?and?development?opportunity?for?all?of?our?staff,?which?is?key?to?developing?their?level?of?expertise?and?making?working?life?more?enjoyable?and?rewarding.?No?other?PR?consultancy?in?China?can?offer?you?the?range?of?opportunities?you’ll?find?at?Weber?Shandwick.?Join?the?world’s?number?one?agency?as?it?leads?the?industry?into?a?new?era?of?global?communications.
See
???www.webershandwick.com
???www.webershandwick.asia
???www.webershandwick.cn
6.????DeVries?PR
DeVries?Global,?headquartered?in?New?York?City,?is?a?recently?introduced?international?public?relations?micro-network?with?offices?in?Beijing,?Guangzhou,?Shanghai,?Singapore?and?London?(late-summer?2012)?that?builds?upon?the?company’s?longstanding?heritage.
DeVries?New?York?(formerly?DeVries?Public?Relations)?is?a?thoroughly?modern?communications?agency?that?just?happens?to?have?been?around?for?more?than?three?decades.?With?age?comes?experience?–?serious?publicity?chops,?strategic?rigor?and?a?successful?track?record?of?disciplined?account?management?for?global?marketers?and?iconic?consumer?brands.?But?experience?is?nothing?without?a?hunger?for?what’s?new?and?next.?That’s?why?the?staff?at?DeVries?New?York?are?ravenous?consumers?of?pop?culture,?and?deeply?immersed?in?emerging?media.?With?a?relatively?short?client?list,?the?agency?is?able?to?keep?account?staff?focused?on?only?one?or?two?clients.
www.devriespr.com
