Tasks:?Plans?the?launch?of?new?products?and?releases?according?to?the?local?product?roadmap.?Responsible?for?driving?definition?and?preparation?of?launch?packages?and?tools,?customized?for?local?needs:?i.e.?training?materials,?technical?catalogues,?pricelists,?brochures,?sales?guides,?presentations,?articles,?press?releases,?web?based?tools?and?competitor?product?comparisons,?i.e.?drives?the?key?sales?initiatives.?Responsible?for?managing?the?local?product?life?cycle?and?local?product?road?map.?Develops?local?go-to–market?product?marketing?strategies,?including?definition?&?communication?of?product?value?propositions,?product?positioning?and?communications?to?local?sales?teams.?Builds?strategic?partnerships?with?customers?and?channel?partners,?maintaining?contact?with?key?customers?and?industry?associations.?Regularly?provides?reports?and?analyses?to?IMS?(e.g.?the?market?figures,?general?economy?trend?and?LP?industry)?and?to?the?sales?department?(e.g.?customer?opportunities,?competitors,?market?strategies?&?activities,?competitor’s?price?tracking,?market?segment?size?and?competitor?results).??Also?responsible?for?the?development?and?maintenance?of?training?data.?Provides?customer?insights?(surveys,?interviews,?product?usage?data,?etc.)?and?ensures?continuous?customer?&?market?monitoring?(customer/segment?potential?and?penetration?index,?geographical?coverage,?etc.)?Coordinates?market/product?analysis?together?with?sales?team:?i.e.?customer?research,?market?conditions,?market?share,?competitor?data?and?product?benchmarking.?Must?be?able?to?anticipate?the?evolution?and?future?of?the?industry,?and?how?to?use?this?understanding?to?enhance?competitiveness.?Responsible?for?pricing?analysis?(incl.?competitor’s?comparison,?developing?regular?price?lists,?etc.)?and?deciding?together?with?Local?Sales?Manager?the?price?strategy?based?on?the?product?value?proposition?to?position?it?for?the?local?market?and?to?maximize?profitability.Requirements:?Bachelor?in?electrical?engineering?or?relevant?subject.?MBA?is?advantageous.?Have?3-5?years?of?relevant?experience:?e.g.?Product?Marketing,?Product?Management?or?Business?Development,?or?in?a?sales?role.?Fluent?in?English.?Ability?to?work?in?a?multinational?environment?and?within?a?matrix?organization.?Flexible?when?required?to?travel?locally.?Previous?experience?of?a?similar?position?in?a?company?within?a?similar?field?is?required.
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